My roots come from live music experiential marketing and helping to scale one of Austin's fastest, and most successful startups, WP Engine. It was during that tenure that I built and launched my personal brand @theshaydatorabi. Professionally I've worn all the hats ranging from product marketing and partner management to business development, branding, and creative strategy. My most recent venture has positioned me as a leader in the Cannabis space specifically in Austin, Texas where I own and operate my own CBD wellness brand called RESTART CBD. Our mission is to help educate consumers in a rapidly changing and emerging industry like Cannabis.